Friday, April 27, 2012

Torbit?s Insight Measures The Effect Of Site Speed On Your Bounce, Conversion & Revenue

torbit_black_largeAnyone who runs a website, especially those who those who do the majority of their business through a web portal, know how important speedy load times are to keeping their customers engaged, on site, and happy.While there are a number of sources one can turn to for website optimization, few offer both optimization along with the ability to track incoming pageviews and cross-reference their page load times with bounce rates -- and most importantly -- conversion rates. That's why Torbit, a website optimization company based in Sunnyvale, has launched a new product called Insight, which gives any online business the ability to track the correlation between the speed of their website and their core business metrics. Users can view site speed using real user measurement, and drill down to see precisely where pages are hitting snags -- and what's causing those hang-ups.

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